Blog – Anoush Chohilli

Blog

  • Crafting Elegance: How Anoush Chohilli Was Born

    In 2023, a wedding and a moment of cinematic inspiration sparked the creation of a bow tie unlike any other. This is the story of how Anoush Chohilli began — from hand-drawn sketches to 3D-printed clips, and the relentless pursuit of craftsmanship that redefined modern menswear.